Bayer CropScience sows seeds of innovation with launch of Prosper EverGol

April 20, 2012

Growers can reap the rewards of using Prosper® EverGolTM, a newly formulated, ready-to-use flowable systemic seed treatment for canola and mustard. Newly registered, it is the latest innovation in seed treatment for canola and mustard that offers an increased level of protection, increased yield and improved germination and vigour, while maintaining all of the benefits of Prosper FX.

“Prosper EverGol can protect against the most damaging range of diseases and insects to canola crops,” says Roger Rotariu, Manager, Oilseed Crops Fungicides, Insecticides and Seed Treatments, Bayer CropScience. “Along with seed-borne diseases, it can protect canola from flea beetles up to the four-leaf stage, from seed rot, seedling blight, damping off and early season rot caused by disease organisms, such as Pythium, Rhizoctonia and Fusarium.”

Benefits of Prosper EverGol:

- Increased disease protection: A quantum improvement in Rhizoctonia protection versus current products including Prosper FX;
- Improved yield: Healthier plants and greater plant stands provide increased yields;

Improved germination and vigour: Studies are showing an improvement over all products on the market today.

Prosper EverGol is a new formulation that maintains all of the benefits of the leading Bayer CropScience product, Prosper FX. Like Prosper FX, it uses four distinct chemistries to help develop healthy roots and strong stand establishment – which ultimately leads to higher yields.

In addition to the highly effective insecticide clothianidin, Prosper EverGol contains three fungicidal active ingredients – metalaxyl, trifloxystrobin and penflufen. Penflufen, a powerful Group 7 fungicide that has demonstrated outstanding control of Rhizoctonia solani, replaces the carbathiin used in the Prosper FX formulation. As a testament to its efficacy, penflufen represents the first fungicidal active from Bayer CropScience specifically engineered for use in seed treatments only.

The registration of penflufen (brand name EverGol) in Canada represents the first regulatory approval worldwide for the new fungicidal seed treatment solution. Products from the EverGol/Emesto family are expected to be granted approval in more than 40 countries within the European Union and beyond, and in particular in the growing markets for seed treatment agents in Latin America and Asia.

Prosper EverGol will be transitioned onto InVigor® seed sold through farm supply retailers across Canada beginning for the 2013 season. Look for InVigor seed treated with Prosper EverGol to be grown in Demonstration Strip Trials across Western Canada in 2012.

More information regarding Prosper EverGol is available here.

About Bayer CropScience
Bayer is a global enterprise with core competencies in the fields of health care, nutrition and high-tech materials. Bayer CropScience AG, a subsidiary of Bayer AG with annual sales of about EUR 7,255 million in 2011, is one of the world’s leading innovative crop science companies in the areas of crop protection, non-agricultural pest control, seeds and plant biotechnology. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer Crop-Science has a global workforce of about 21,000 and is represented in more than 120 countries.

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For more information, please contact:

Derrick Rozdeba
Integrated Communications Manager
Bayer CropScience Canada
Derrick.rozdeba@bayer.com
Office: 403.723.7432
Cell: 403.471.1487
            Roger Rotariu
Manager, Oilseed Crops Fungicides, Insecticides and Seed Treatments
Bayer CropScience Canada
Roger.rotariu@bayer.com
Office: 403.723.7463
Cell: 403.836.1848

Region:  Other

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